Courtesy of TUMS
Tum Tum Tum Tum Tums!
America’s most popular stomach-soothing product is the result of a helpful husband’s concern for his wife. St. Louis pharmacist Jim Howe developed the gentle, fast-acting remedy in 1928 to help cure his wife’s occasional indigestion, especially while traveling overseas. Word spread about Howe’s great-tasting tablet that provided quick relief from heartburn and stomach pain, and soon fellow ship passengers were begging for the miracle product.
In 1930, the Lewis-Howe Company began commercial production of TUMS at their current location in downtown St. Louis, across from Busch Stadium. Eighty years later, an estimated 95% of all Tums products are produced there, though the parent company, GlaxoSmithKline, is based in London.