Courtesy of Erimish
By Jonas Weir
Sisters Misha Wilson and Ericka Hamilton are selling a concept as much as they are a product. The concept is a bracelet bar.
Picture this: several jars of beautiful bracelets, separated by color. You can go through each and create your own stack of bracelets, or you can select a pre-made stack that features natural and synthetic stones. That’s the novel concept behind Erimish Bracelet Bar, and that’s the reason Ericka and Misha are seeing such good success.
“We just have really good taste, so the bracelets are awesome, too,” Ericka says with a laugh.
The sisters tried their first bracelet bar just before Christmas in 2012. The two tested it in their boutique, Cocos in Joplin, which they opened earlier that year. It was an immediate hit. They couldn’t keep the jars stocked and were soon overrun with work, so they decided to expand.
Three years later, and Erimish Bracelet Bars can be found in more than two hundred retailers across the country. However, you can still check them out at Cocos in Joplin. Visit erimish.com for more information.